Pardon Le Dopeness is an extreme sports and lifestyle brand based out of Canada that showcases the artwork and designs of Matt Adam. Matt Adam, a Canadian artist, creates all the artwork himself. They are full of vivid colors and conceptual thoughts, altering the mind to bend and reject society’s perception of perfection. He began his artistic endeavors at an early age and was pushed to reach a higher level of creativity by his life experiences and the people who surround him. He wants other people to feed off of his creativity and to own a piece of his mind.
With this particular design I used a concept of color slowly dripping and covering black. This represents how conservative thoughts are slowly being overruled by open minded principles and free spirit mentalities. They are becoming more and more acceptible by our society as we grow and evolve as individuals and as a whole. It is important to accept everyone around us regardless of socioeconomic status, race, religion, sex, or sexual orientation and this piece represents how our outlook is slowly leaning towards acceptance of everyone with time.